By Victor Nze
Access Bank Plc has introduced a new account system branded; ‘Family Savings Scheme,’ initiated to give its customers a boost in their savings.
The bank said in a statement in Lagos that the exercise was in line with its commitment to promoting savings culture among the populace, adding that the ‘Family Savings Scheme’ was designed to encourage families to save together and enjoy exclusive privileges.
The bank added that such privileges included family rewards. Others, it said, were that they continued to enjoy the confidentiality of their banking relation and manage their accounts as unique individuals.
“The scheme provides access to people who are presently excluded from financial services while promoting capital accumulation and investment boom. Under the scheme, a minimum of four family members are encouraged to bank with Access Bank and enjoy exclusive value propositions. Eligible family members include partners, children, parents, aunts, uncles, cousins and grandparents,” the bank said.
According to the bank’s Executive Director, Personal Banking, Mr Victor Etuokwu, the scheme comes under new segment in the Bank – Family Banking Segment.
“This is not a new product but a new segment in the bank. We have basically pulled together the various products we offer to unique family members under this segment,” he added.