Access Bank Plc, has commenced its DiamondXtra Season 13 savings promo that will see loyal customers being rewarded with N600 million cash offers.
Speaking at the launch in Lagos, the Executive Director, Retail Banking, Mr Victor Etuokwu said the last 12 seasons have been very interesting, attracting 2.5 million customers with over 22,000 directly impacted by the promo.
Group Head, Consumer Banking, Adaeze Umeh said over 2,000 customers would now be part of the consolation prize every quarter with special attention given to women and there is something for every family.
“For season 13, the women will be greatly involved. For every draw we have, about 10 of the winners will be women. One person will get the opportunity of getting a shopping allowance for N100,000.”
Also speaking, Mr Robert Giles, Senior Banking Advisor, Retail, Access Bank, said Season 13 was designed by over 600,000 customers who were surveyed on the changes they wanted to see.
He said the bank had shared over N5 billion of prize money through daily, weekly, monthly and quarterly draws.
“We have given out education grants, business grants and Salary for life.
“The launch of DiamondXtra Season 13 is our best yet. And that’s because it is yours. From the very beginning, DiamondXtra was designed by our customers themselves,” Giles explained.
He said the customers told the bank that the return on savings was small, yet the reason to save was to transform and improve lives.
“Our customers said they want to keep Salary for life, Business Grant and Free Rent. They also told us to add lots of smaller prizes so everybody has a chance to win.
“And finally they asked us to bring it closer home, and that’s why this year we are taking DiamondXtra into every neighbourhood so that people can see the difference and share with friends.”