IYD 2022: 9mobile advocates increased youth representation in society


Telecommunications service provider in the country, 9mobile has joined in the call for increased collaborations among generations towards ‘an equitable, peaceful, and prosperous society,’ just as the telecoms firm further emphasized the importance of ‘building a society that encourages more youth representation.’

The telco made the call while marking this year’s International Youth Day, themed; ‘Inter-generational Solidarity: Creating A World for All Ages,’ during an Instagram live session, hosted by Olorisupergal and graced by Ace comedian and actor, Atunyota Alleluya Akpobome (Ali Baba), to discuss the relevance of youths in the society.

The International Youth Day (IYD) is designated by United Nations (UN) to highlight issues affecting the youth, as well as, draw attention of the international community while also celebrating the potential of youth as partners in today’s global society.

According to Akpobome, to promote inter-generational solidarity in society and bridge the gap between the older and younger generation, the culture of shared values must be entrenched to accommodate both the young and the old at home and in the workplace. This would promote the convergence of understanding on the need for mutual respect among all.

“Tolerance and understanding is a way to strike a balance between age groups. The older generation must have an open mind to today’s realities in dealing with the differences in values and behaviour of today’s youths. In other words, tolerance, respect and culture are the prerequisites for dealing with the culture shock among the elderly and the younger generation,” Akpobome said.

Further noting that there is an urgent need to create platforms where youths can be properly and productively engaged in order to harness their God-given potential for the benefit of society, Akpobome posited that the Nigerian youth must be well represented in the affairs of politics, education and the economy.

Commenting on the significance of the theme, Executive Director, Regulator, and Corporate Affairs, 9mobile, Mallam Abdulrahman Ado, noted that for a society to experience progress in its developmental goals, the youth must be engaged and adequately empowered to be leaders and problem solvers. He said; “At 9mobile, we are a youthful brand and very particular about the growth and development of young people because they are the future we see today and as such we must encourage and give them a sense of belonging which will invariably inspire them to thrive and contribute to the sustainability and growth of the society.”

He called on stakeholders to be more strategic in driving initiatives that promote inter-generational solidarity, embrace youth inclusiveness and guarantee a peaceful and progressive world for all.

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